Latest Updates
 
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December 22nd, 2009
Chicago, Illinois - The Scharf family wishes everyone Happy Holidays as well as a very Happy, Healthy, and Successful New Year for 2010!
 
 
 
 
November 5th, 2009
Chicago, Illinois - The Visionary Blogosphere is in the process of being updated with several new articles for The Genuine Article, The Media Magnate, and The Tortured Cowboys Fan. Stay tuned for more!
 
 
 
 
 
September 5th, 2009
Chicago, Illinois - Eric M. Scharf has accepted a two-week consulting agreement with Game Production Services (of Albuquerque, New Mexico).
 
Eric will be providing on-site assistance with the development of Location-based Immersive Virtual Experience (LIVE) training simulations such as the Infantry Immersive Trainer (IIT), Improved Moving Target Simulator (IMTS), and Joint Fires & Effects Trainer System (JFETS), for the U.S. Department of Defense.
 
 
 
 
August 3rd, 2009
Chicago, Illinois - The Genuine Article has been updated with another edition regarding the steps you should take to find the right personnel for your business!
 
 
 
 
August 1st, 2009
Chicago, Illinois - The Tortured Cowboys Fan has been updated with two more editions - one to catch up on all of the latest off-season news and a first-time special edition about the "Tour de Lance!"
 
 
 
 
July 25th, 2009
Chicago, Illinois - The Genuine Article has been updated with another quick edition regarding the importance of business development versus account management to your company!
 
 
 
 
July 24th, 2009
Chicago, Illinois - The Genuine Article has been updated with a change of pace edition regarding potential issues arising when online poker games attempt to utilize live dealers!
 
 
 
 
July 4th, 2009
Gainesville, Florida - Scharf Creative Services is returning to the familiar and familial confines of Chicago!
 
Happy Independence Day!
 
 
 
 
June 16th, 2009
Gainesville, Florida - The Genuine Article has been updated with an intriguing four-part examination of Serious Games!
 
 
 
 
June 2nd, 2009
Gainesville, Florida - The Media Magnate has been updated with a monster "Star Trek" review, covering both the amazing history of the franchise and the latest film by J.J. Abrams!
 
 
 
 
May 10th, 2009
Gainesville, Florida - The Genuine Article has been updated with a few new editions over the past three weeks, including a four-part examination on the right approach to entertainment software start-ups!
 
 
 
The Genuine Article
 
April 10th, 2009
Gainesville, Florida - Eric M. Scharf has completed his consulting agreement with eHuman, and he looks forward to seeing the final results of the redesign effort for their line of anatomy atlas applications!
 
 
 
 
April 1st, 2009
Gainesville, Florida - Eric M. Scharf has created a third new blog called "The Media Magnate (TMM)," in order to share his thoughts on media beyond entertainment software products, including but not limited to films, television programs, web casts, novels, magazines, and more!
 
 
 
 
February 3rd, 2009
Gainesville, Florida - Eric M. Scharf has reached an agreement with Ryan Wiancko of IndustryBroadcast.com, to re-publish selections from The Genuine Article as downloadable narrations!
 
Friends, colleagues, site visitors: lend IndustryBroadcast.com your ears and "listen" to the insightful literary riffs of a number of well-known games industry veterans.
 
 
 
 
January 19th, 2009
Gainesville, Florida - The Genuine Article has been updated with several new editions!
 
 
 
 
January 17th, 2009
Gainesville, Florida - Eric M. Scharf has created a second blog called "The Tortured Cowboys Fan (TTCF)" in order to share his thoughts on the subject of sports, particularly his favorite professional football team.
 
While a different subject than entertainment software development, football (regardless of your favorite team) is one of those rare topics that can bring many people together, from varied backgrounds and interests, creating camaraderie that lasts well after the work day ends. You can read the first article here. Enjoy!
 
 
 
The Genuine Article
 
January 6th, 2009
Gainesville, Florida - Eric M. Scharf has agreed to become a creative consultant for eHuman, Inc.
 
Eric will be consulting on and participating in the creation of GUI enhancements to eHuman anatomy Atlas libraries as well as providing further support on serious game concepts derived from those libraries.
 
This venture reunites Eric with another old friend and CalArts colleague, Matthew Hasel who is also the eHuman Program Manager.